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Sales Intelligence
Product Updates

We're constantly adding new features and data in response to industry shifts, and most of all, to better serve you. Check out our latest updates below.

January 29, 2025


U.S. & CANADA OPERATORS

Be a True Partner to Your Targets with the Revised Radius Report

Deliver strategic insights to your prospects with a refreshed view of their competitive landscape, including detailed demographic snapshots and valuable operator segment information such as local chains, major on-site institutions, multi-concept operators, franchisees, and GPOs. Tailor the report with your branding for a personalized touch. With our consultative support, provide presentation-ready insights and deliver success!

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U.S. CHAINS 

Boost Your Insights with Enhanced Exports

Streamline your market analysis and outreach efforts with on-the-menu search and improved U.S. Chain contacts. Find out which of the 16,000+ restaurant chains feature the menu item you care about most and export to XLS with ease. What’s more, access and export contact lists directly from the homepage and waste no time in your outreach.

GLOBAL OPERATORS

Identify Opportunities Faster with Customized Target Lists

Our new Sales Territory filter is designed to enhance territory management for internal teams. You can favorite territories for quick access and preview and define territories for clear insights.

With the Client Status tracking feature, filter to identify whitespace and streamline your search process.

These enhanced filtering capabilities enable sophisticated targeting for optimized prospect management.

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GLOBAL OPERATORS

Capture Growth in Global Markets: Sales Data Expanded

We are thrilled to announce the expansion of our Annual Sales Estimates coverage to include a total of 36 countries, empowering customers to identify and capture new growth opportunities in key markets. The latest additions to our comprehensive dataset feature new markets including: Argentina, Brazil, Chile, Colombia, Indonesia, Malaysia, Mexico, Pakistan, Philippines, Vietnam, Thailand, Singapore, and Uruguay.

GLOBAL OPERATORS

Drive Sales By Targeting Untapped Menu Potential

With our global on-the-menu and tag search functionality, you can conduct more precise targeting and identify whitespace opportunities effortlessly. Menus from 5 key markets featuring 96,000 menu items and 375 tags allow for refined filtering, unlocking unparalleled opportunities in the global market.

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LAUNCHES EUROPE

Unlock Europe's Latest Trends & Innovations with Our Comprehensive Coverage

Discover cutting-edge innovations in top chain restaurants with our enhanced coverage of new menu items and LTOs (limited-time offers) across global markets — U.K., France, Spain, Germany, and Italy. Dive into our growing database of 120+ tracked brands and empower your business to stay ahead of trends.  

Plus, don't miss out on our SPECIAL 30-DAY TRIAL ACCESS - ENDS FEBRUARY 28,
providing Datassential subscribers with the latest coverage of European LTOs and Menu Launches. Reach out to your account manager learn more.

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REPORT PRO

Unlock Key Industry Insights with Report Pro

If you subscribe to Report Pro, don’t miss out on our latest research! Dive into crucial industry insights, including our Labor keynote report, the latest research on value and affordability, and operator data on promotions and upselling.

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U.S. CHAINS IN REPORT PRO

Stay In The Know on Top Chains

Do you know you can get notified as soon as a new Chain Unit Tracker report releases? Sign up in Content Watch for updates on our monthly report that features key changes within the restaurant industry. It highlights shifts in chain data, providing insights into market dynamics. Additionally, it showcases examples of limited-time offers and new menu items from U.S. chain restaurants, ensuring you stay informed about the brands you want to know about. Stay ahead with concise, actionable intelligence on the evolving landscape of U.S. chains.

DATASSENTIAL SNAP

Need Help?
Get Support Immediately.

Datassential’s Help Center now offers Customer Playbooks to navigate through some of our most common questions, like how to look at the 10 year trend of a dish and how to see what flavors a specific demographic loves. 

Visit the Help Center from any tool to see the new Customer Playbooks, register for live, virtual sessions, and browse our intuitive in-tool onboarding tutorials, targeted FAQ, and videos.

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Read about recent updates to our Innovation capabilities here. Not a subscriber? Click here to request a demo, we'd love to connect with you!