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Sales Intelligence
Product Updates

We're constantly adding new features and data in response to industry shifts, and most of all, to better serve you.

July 24th, 2024


U.S. CHAINS

New & Improved Simple Menu Gap Report

Save time and make better menu recommendations to customers with presentation-ready menu analytics. Identify whitespace across all menu categories, seasonal launches, and LTOs. Available in minutes, you can export your simple menu gap PPT from any chain profile page within the menu section.

GLOBAL OPERATORS

Zero in on Volume with New Filters

Accurately assess your target market and customer potential in our sales intelligence platform with new granular filters like purchase potential, meals per day, and confidence level. Rapidly pinpoint areas of high and low demand across food, beverage and disposable categories along with specific sub-categories to inform sales strategies and leverage insights on buyer needs.

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GLOBAL OPERATORS

Seamlessly Search with Our Salesforce Plugin

Tired of jumping across customer relationship management (CRM) platforms for the best data on your prospects and lead validation? Never fear - our Salesforce plugin is here! Train your sales team on one platform and access industry-leading data for over 10 million operators all from within your organization's Salesforce instance to target more effectively.

GLOBAL OPERATORS

Supercharge Your Sales Targeting & Marketing Campaigns with our API

Strengthen your data integrity using Datassential's Lookup API to validate your organization's CRM system with our vetted operator database to ensure that core attributes are accurate for higher ROI on targeting and campaigns. Better qualify leads, target operators, and execute batch updating.

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U.S. & CANADA OPERATORS

COMING SOON

Actionable & User-Friendly Reports, Oh My!

Mark your calendars for the release of several new exports with a refreshed look and even fresher data that will help your team turn insights into action, including our updated Market Intelligence Report. 

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REPORT PRO

Be the Go-To Expert with Industry Reports

Available now in Report Pro, explore “Coming Soon” research - making you the first to know what top industry knowledge is about to publish. Additionally, if you haven't dug into the ranking of the largest restaurant chains, check out our in-depth Datassential 500 report for a clear picture of industry performance overall, as well as trends by segment. Think of it as a one-stop shop for competitive intel.

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REPORT PRO | EUROPE

Looking to expand in Europe? Let's Talk.

Ask us about Europe Pro - your ticket to vast insights and curated research that taps into consumer and operator data in Europe. In the meantime, check out these free resources: 

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DATASSENTIAL SNAP

Need Help?
Get Support Immediately.

Datassential offers an enhanced HELP CENTER to quickly and completely answer any and all customer questions, from general training needs to specifics on each tool. Talk to an expert in chat from any tool or visit the HELP CENTER to:

  • Register for live, virtual sessions
  • Self-guide through intuitive in-tool onboarding tutorials, targeted FAQ, and videos

Read about recent updates to our Innovation capabilities here. Not a subscriber? Click here to request a demo, we'd love to connect with you!