<img alt="" src="https://secure.smart-enterprise-365.com/779281.png" style="display:none;">

Sales Intelligence
Product Updates

We're constantly adding new features and data in response to industry shifts, and most of all, to better serve you. Check out our latest updates below.

October 23rd, 2024


U.S. CHAINS 

12k Ways to Supercharge Your Chain Business

Now with over 12,000 chain menus in U.S. Chains, enhance your menu analytics capabilities and get deeper insights for menu recommendations. Additionally, our SNAP Search feature allows you to quickly access these menus within the 'Places' section, making it easier to get menu examples. This integration empowers you to deliver precise and efficient menu insights to the chains you care about the most.

 

U.S. CHAINS | U.S. & CANADA OPERATORS

Elevated Restaurant Segmenting: Upscale Casual

As industry experts, we ensure our data evolves alongside industry trends. To address the growing need to differentiate between a sit-down restaurant with a bar-and-grill vibe and those with a more refined atmosphere, we’ve added a new segment: Upscale Casual. 

This segment includes chains like The Cheesecake Factory and P.F. Chang’s, which offer elevated or progressive menu options compared to other casual dining establishments, with an average check per person under $75.

This month, this new segment will be available in U.S. Chains and U.S. & Canada Operators - allowing your team to have this additional granularity on segments across all sales intelligence tools.

IMG_US Chains_Filters_Upscale Casual2
IMG_Global Operators_Tags_Tall2

GLOBAL OPERATORS

Pinpoint Relevant Operators with Food and Place Tags

This new powerful feature helps you precisely target foodservice operators by key characteristics - from menu specialty to location-based attributes like having a drive-through or wheelchair accessibility. For example, you can easily filter to find restaurants serving items like kebabs or operate on a cash-only basis. This feature streamlines your search, ensuring you quickly and efficiently connect with the most relevant operators. 

GLOBAL OPERATORS

Expand Your Global Menu Reach

Operator profiles in France and the U.K. just got a lot more menus! This expansion gives you access to in-depth menu data for these key markets, empowering you to broaden your global reach and make smarter, data-driven menu recommendations. Enhance your offerings and tailor your sales strategy to meet the diverse needs of operators in France and the U.K.

IMG_Global Operators_Menu Details
IMG_Global Operators_Operator Targeting_Estimated Meals per Day

GLOBAL OPERATORS

Power Up with More Advanced Search Filters

Introducing several new filters to make operator targeting even more precise! These include average check, lodging room count, hotel class, and permissioned fields like detailed purchase potential and annual sales. This filter provides an extra layer of distinctness, ensuring you target the right audience every time.

 

GLOBAL OPERATORS

Visualize & Get Granular: Build Summaries with Ease

Our new feature lets you view segment and cuisine breakdowns directly on the search results summary page. Get more detailed insights at a glance and drill down even further with the navigation capability from any chart.

This enhancement streamlines data gathering and elevates your reporting experience. Jump in and take your reporting to the next level!

REPORT PRO

Are you a Foodservice Pro?

If you subscribe to Report Pro, don’t miss out on our latest research! Dive into key industry insights, including the most recent Table Stakes summary, our Shrinkflation HotShot report (the perfect quick read) and detailed Segment Guide breakdowns, from Healthcare to Quick-Service.

IMG_Report Pro_Table Stakes Shrinkflation and Segment Guide
Chain Trackers

U.S. CHAINS IN REPORT PRO

Stay In The Know on Top Chains

Do you know you can get notified as soon as a new Chain Unit Tracker report releases? Sign up in Content Watch for updates on our monthly report that features key changes within the restaurant industry. It highlights shifts in chain data, providing insights into market dynamics. Additionally, it showcases examples of limited-time offers and new menu items from U.S. chain restaurants, ensuring you stay informed about the brands you want to know about. Stay ahead with concise, actionable intelligence on the evolving landscape of U.S. chains.

Sales Intelligence Update_Q3 2024_HelpCenter

DATASSENTIAL SNAP

Need Help?
Get Support Immediately.

Datassential offers an enhanced HELP CENTER to quickly and completely answer any and all customer questions, from general training needs to specifics on each tool. Talk to an expert in chat from any tool or visit the HELP CENTER to:

  • Register for live, virtual sessions
  • Self-guide through intuitive in-tool onboarding tutorials, targeted FAQ, and videos

Read about recent updates to our Innovation capabilities here. Not a subscriber? Click here to request a demo, we'd love to connect with you!