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Sales Intelligence
Product Updates

We're constantly adding new features and data in response to industry shifts, and most of all, to better serve you.

JANUARY 31, 2024


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US & CANADA OPERATORS

Uncover the latest sales opportunities with What's New

Datassential’s sales intelligence solutions enable manufacturers to sell smarter by allowing a targeted search across a range of operator criteria, from years in business to number of units, menu types, and more. To stay up-to-date on the latest sales opportunities, users can now access a “What’s New” filter to see what new locations have been added to the platform in the last two weeks, last month, or last three months.

 

 
 
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US & CANADA OPERATORS

Expand your chain expertise with franchise insights

Datassential’s smart selling framework is focused on helping salespeople target the right opportunities, which requires both accurate operator location information and an understanding of the unique fabric of decision-making at each target account. To provide broad insight around decision-making at chains, unit-level franchise data is included in our sales intelligence platform for 630 chains, representing over 150,000 U.S. restaurants. We’re proud to have amazing partners like FRANdata, the official issuer of the only verified unique numbering system tracking franchise brands, to enable us to provide this critical information for our customers.

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DATASSENTIAL SNAP!

Get Answers Fast in the New Help Center

Datassential now offers an enhanced Help Center to quickly and completely answer any and all customer questions, from general training needs to specifics on each tool. Access “HELP” via chat, contact us, or virtual session to attend onboarding tutorials, watch FAQ & Training videos, and more, all accessible in SNAP.

Introducing Enhanced Sales Intelligence for Global Operators!

Datassential is the foodservice industry's worldwide leader in global sales intelligence.

And we're proud to support our customers in building a smarter sales strategy and team to increase your success and win rates with the largest global operator sales intelligence platform spanning 9MM+ operator profiles, 60+ countries, 5 continents, and 70+ tracked attributes.

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GLOBAL OPERATORS

New, Modern & User-Friendly Interface

We’re thrilled to introduce new features and an enhanced user experience for our Global Operators sales intelligence platform, providing a truly elevated and seamless, holistic experience for all subscribers. From identifying your highest potential sales prospects across five continents, to creating targeted lists for your sales team and identifying whitespace with operator matching, you can do it all here.

GLOBAL OPERATORS

Available Markets

Datassential tracks over 9 million foodservice operators across 5 continents, and 30+ countries are now accessible in the new Global Operators sales intelligence platform (with more coming soon). Have a request for coverage in a new country? Give us a shout!

A selection of the currently available markets include:

Maps3

Argentina
Australia
Austria
Belgium
Brazil
Canada
Chile
Croatia
Denmark
Finland

France
Germany
Greece
Ireland
Italy
Luxembourg
Malaysia
Netherlands
New Zealand
Norway

Philippines
Poland
Portugal
Singapore
Spain
Sweden
Switzerland
United Kingdom
United States
Uruguay

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GLOBAL OPERATORS

Unified Segment & Cuisine Guide 

As your business expands into new global markets, Datassential offers a global foodservice classification guide categorizing all segments (restaurants & bars, lodging & recreation, etc.) and cuisines (bakery, burger, chicken, etc.) into one unified guide to arm our customers with cohesive, master definitions to inform all sales opportunities, worldwide.


Read about recent updates to our Innovation capabilities here. Not a subscriber? Click here to request a demo, we'd love to connect with you!